RIVERS CASINO ANNOUNCES ‘DANCE MOMS’ SEASON-THREE PREMIERE PARTY
Abby and the Moms Kick-off New Year, New Season at Pittsburgh’s Casino
PITTSBURGH — Nov. 26, 2012 — Rivers Casino announced today that it will host a New Year’s Day red-carpet, season-three premiere party for the cast of the breakout hit “Dance Moms” … and several hundred lucky Rivers guests.
The Pittsburgh-based reality show follows the Abby Lee Dance Company’s competitive performance team — and its renowned mothers — around the United States. “Dance Moms” debuts its third season on Tuesday, Jan. 1, 2013, from 9 p.m. to 10 p.m. on the Lifetime Television Network.
At the Rivers premiere, reality stars Abby Lee Miller, Melissa Gisoni, Kelly Hyland, Holly Hatcher-Frazier, Christi Lukasiak and Jill Vertes will headline a Hollywood-style event. The celebration will include a welcome reception, meet-and-greet, dinner and large-screen viewing of Dance Moms’ first 2013 episode. Immediately following, a guest moderator will facilitate a Q&A with the cast.
The gala event will take place in Rivers Casino’s riverfront ballroom, which, like the TV show, features the City of Pittsburgh as its brilliant backdrop. Since no one under 21 is permitted at the casino, the Dance Moms’ daughters will not attend.
Approximately 300 Rivers Casino players will attend the Jan. 1 star-studded event, alongside an invitation-only guest list of Pittsburgh VIPs. Only Rivers Casino Rush Reward members are eligible to participate in this promotion.
“Listen, nobody likes winning more than I do,” said Abby Lee Miller. “This is a terrific opportunity for Rivers Casino players to win a once-in-a-lifetime New Year’s experience.”
Dance Moms Premiere Party: How to Win
On Mondays in December — the 3rd, 10th, 17th and 24th only — Rush Reward members are invited to swipe their cards at Rivers kiosks for the chance to win two tickets, plus additional prizes, including free slot play. Tickets will not be sold to the public.
Players can swipe their card one time, per promotional day, anytime between 12 a.m. and 11:59 p.m. For interested guests who are not already members, Rush Rewards is free to join, and enrollment is available at the Players Club window.
Vice President of Rivers Casino Marketing Matt Stewart said, “Dance Moms is far more than just a ratings success; it’s a national and international phenomenon — while remaining uniquely Pittsburgh.”
For complete promotion rules and more information about events at Rivers Casino, please visit www.riverscasino.com/pittsburgh.
ABOUT RIVERS CASINO
Opened in 2009, Rivers Casino has been named “Best Overall Gaming Resort” in Pennsylvania by Casino Player magazine, “Best Overall Casino” in Pennsylvania by Strictly Slots magazine and “Best Casino” by the Pittsburgh Tribune-Review. The casino features more than 2,900 slots, 116 table games, nine distinctive restaurants and bars, a riverside amphitheater, a multipurpose event space, live music performances, free parking, and multiple promotions and giveaways daily. Already, more than $245 million in jackpots have been awarded to players at Rivers Casino. For more information, visit www.riverscasino.com/pittsburgh.
For Rivers Casino