Pittsburgh’s casino raises $20,000 for Susan G. Komen Pittsburgh
PITTSBURGH — Oct. 15, 2013 — In honor of Breast Cancer Awareness month, Rivers Casino guests and Team Members have raised $20,000 for Susan G. Komen Pittsburgh through a series of gaming promotions, food and beverage specials and other “pink” touches.
The casino’s initiatives began in September, when guests and Team Members were encouraged to donate bras. Each day, the count on the “Bra-meter” was raised and for each bra, Rivers gave $1 to Susan G. Komen Pittsburgh. In total, nearly 6,600 bras were collected.
Today, Team Members sent an “uplifting” message to anyone walking along the North Shore. The casino hung the more than 6,000 bras along its riverfront path to generate awareness for the cause. The bras will be on display for one week and then donated to the Goodwill of Southwestern Pennsylvania.
“Many of our Team Members and guests have a personal connection to this cause, so it’s important to support Susan G. Komen Pittsburgh and its ongoing efforts in the fight against breast cancer,” said Bud Green, assistant general manager of Rivers Casino.
Guests will be tickled pink by the extra touches that can be found in the casino, including pink cocktails and pastries in participating restaurants. Earlier in the month, Rivers held a $10,000 Pull for the Cure Slot Tournament and gift giveaways for Swarovski Pink Ribbon Hope Necklaces and Bracelets.
“Rivers Casino’s Team Members and guests are true partners in helping us achieve our goal of empowering all women and men of our community in the fight against breast cancer,” said Kathy Purcell, CEO of Susan G. Komen Pittsburgh.
ABOUT RIVERS CASINO
Opened in 2009, Rivers Casino has been named “Best Overall Gaming Resort” in Pennsylvania by Casino Player magazine, “Best Overall Casino” in Pennsylvania by Strictly Slots magazine and “Best Casino” by the Pittsburgh Tribune-Review. The casino features nearly 3,000 slots, more than 100 table games, nine distinctive restaurants and bars, a riverside amphitheater, a multipurpose event space, live music performances, free parking, and multiple promotions and giveaways daily. Already, more than $300 million in jackpots have been awarded to players at Rivers Casino. For more information, visit www.riverscasino.com.
For Rivers Casino